Econsultancy recently announced the winners of its 2009 Innovation Awards. You have to “see” the winner in the ecommerce category – Glassesdirect.co.uk
Glasses Direct wins for its use of augmented reality tool that allows you to “try on” glasses virtually, and I have to say it looks pretty good, check it out: (email and RSS subscribers, [...]

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Augmented Reality: An Ecommerce Innovation To Watch